It took me a year and a few months but I feel like I’m finally breaking through with my writing and my blog. In fact it was the only resolution that I struggled with from last year. I wrote 2 posts last week and plan to have 2-3 this week.
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The best posts take about an hour to write and maybe another hour to edit (not counting the help of some awesome friends). What I did not count on is how difficult it is to come up with a title.
The title is SO IMPORTANT. For example, when I write a post, I share it on Facebook and Twitter. Someone then decides in a quick scan of their feed whether to read the post or not. All I get is 5-8 words to communicate with them WHY they should read it. Pressure, right?
The Upworthy approach (seen below) is fascinating but I don’t have the time or skill to produce 25 somewhat viable options. If I did this post would be unnecessary.
I’m not trying to reach Upworthy levels of virality, but I would like to figure out a way to produce interesting titles that my friends would click on.
Any tips? How do you think of creative, shareable titles?